SpotX Spotlight: A Night of Content, Crafty Cocktails and Mingling
Last week marked another successful SpotX Spotlight. The team joined local buyers and media owners in Venice, CA for a night of content, crafty cocktails and mingling.
Last week marked another successful SpotX Spotlight. The team joined local buyers and media owners in Venice, CA for a night of content, crafty cocktails and mingling.
SpotX’s VP of International, Alex Merwin, participated in a fireside chat at APOS tech in Hong Kong. See what was discussed at this premier event in Asia.
Within a short period of time, SpotX has grown its employee base to over 400 people globally and has been fortunate enough to expand at such a rate that meets our industry’s needs. With growth comes challenges and one of…
Over the past decade, mobile has become the dominant platform for digital advertising. Because of how prevalent mobile devices are in our lives, the smartphone has become the bridge that connects traditional linear television campaigns with larger cross-screen digital efforts. This…
We’re getting ready for a busy August with events across the globe. SpotX Spotlight When: August 3 Where: Los Angeles, CA Highlight: SpotX will host an exclusive Spotlight in Los Angeles for buyers to gain exclusive inventory access and insights from the world’s…
The ad tech industry is in an uphill battle against fraud, learn how organizations like the IAB and companies like SpotX are committed to the fight with ads.txt.
Earlier this month, SpotX was part of a panel at ATS Singapore (#ATSSG17), an event organized by ExchangeWire, and spoke on a panel titled “The Rise of Programmatic TV” with experts from MCN, FreeWheel International and Adobe. The panel was…
Last month, SpotX hosted a panel at Advertising Week Asia (#AWAsia) in Tokyo leading a discussion titled “Rethinking TV (Total Video),” with Microsoft Casual Games, Lotame, Kiosked, Fivehangouts and Former Head of Communications at Cartier in Japan.
As viewers adopt emerging channels for video content, the lines between linear television and digital are becoming increasingly blurred. By and large, consumers no longer differentiate the two. It’s now possible to watch live TV on a smartphone or laptop,…