Welcome to the SpotX Privacy Page
The SpotX Privacy Page is designed to share information with you about how SpotX processes data on behalf of our clients. We believe it is important to be as transparent as possible to remain a trusted partner in the ad tech ecosystem.
You may ask yourself, “Why are there so many ads on the internet?” Well, although it feels like it sometimes, the internet isn’t expressly ‘free’ – much of it is ad-supported. There are two primary business models that fund the majority of content on the internet: a subscription model and an ad-supported model. In a subscription model, you pay for everything you watch (e.g. Netflix). This works well in some environments, but would add up very quickly if the entire internet was funded this way. Instead, a majority of internet users prefer an ad-supported model, where audience members are served ads, and revenues from those advertisers are used to support the content.