Why Streaming Media Owners Should Be Laser Focused on First-Party Data
Why Streaming Media Owners Should Be Laser Focused on First-Party Data
SpotX integrates TVSquared for ad measurement, attribution
SpotX integrates TVSquared for ad measurement, attribution
SpotX Integrates TVSquared To Measure Brand Lift, Sales
SpotX Integrates TVSquared To Measure Brand Lift, Sales
As Data-Driven TV Takes Off, SpotX’s New Tool Refines Audiences For Advertisers
As Data-Driven TV Takes Off, SpotX’s New Tool Refines Audiences For Advertisers
SpotX now reaches 70M connected TV households in U.S.
SpotX now reaches 70M connected TV households in U.S.
Ad Spending on SpotX’s Platform Up 42% in 2020
Ad Spending on SpotX’s Platform Up 42% in 2020
If the show fits: TV viewership continues to fragment across streaming environments
If the show fits: TV viewership continues to fragment across streaming environments
SpotX and more reflect on a year of pandemic
SpotX and more reflect on a year of pandemic
Crackle Plus Goes With SpotX for Programmatic Ad Business
Crackle Plus Goes With SpotX for Programmatic Ad Business
AVOD Ups Targeted Ad Game
AVOD Ups Targeted Ad Game