As we wrap up ‘We Are SpotX’ month (otherwise known as September), we thought it would be fun to take a look back to the beginning, when the idea that would eventually become SpotX was hatched.
As a part of our customer centric philosophy, we’re continually focused on adding more visually intuitive features, including the Pacing Gauge, price floor optimization and player size reporting.
We’re excited to announce the latest addition to our cross-screen ad serving capabilities – the In-Content Ad Unit for mobile and desktop. Learn more.
September’s highlights on where to find the SpotX team around the world. Check out the events page for a full calendar.
At SpotX, customer service is our top priority. with the case of our customer, Viewster, we took our customer service to the next level and created a dedicated account team to meet their needs globally.
In today’s fast paced world, you evolve or die and the ad tech industry’s rapid pace of change serves to expedite the timeline of that maxim. At SpotX, we’ve fully embraced the evolve or die mantra.
SpotXchange is rebranding its name to SpotX. Learn why from our video with Mike Shehan.
Security threats have been making their way into headlines recently. This media coverage combined with privacy concerns born out of last year’s revelations about the NSA collecting user meta data has lead to heightened sensitivity with regard to consumer privacy. Effects from this sensitivity are rippling through the AdTech industry, causing a shift of inventory sources to HTTPS enabled websites and ads.
We recently sat down with Brendan Bourke, CMO of VideoElephant to chat about the hot topic of third party video content. Brendan shared some great insights and recommendations for publishers looking to get started with third party video content.