Publisher Highlight: VIZIO

VIZIO was founded in California in 2002 and has since built a reputation as an industry-leading brand for televisions and America’s No. 1 sound bar brand. Its mission has always been to deliver a high-performance line with the latest innovations and technology with significant savings for consumers. 

With the TV landscape continuously evolving, VIZIO wanted to offer consumers a comprehensive entertainment solution packed with free and unlimited content offerings. Passionate about bringing all the entertainment consumers know and love together in one place, the brand evolved to include the SmartCast platform featuring WatchFree.

WatchFree is an ad-supported video-on-demand (AVOD) offering and delivers an award-winning experience with the latest and greatest in free content. The combination of WatchFree’s 150+ channels targeted against VIZIO’s proprietary data will open the door to new dialogue and new solutions for brands on CTV.

Learn more about VIZIO’s content offerings and its partnership with SpotX in our latest Publisher Highlight.

 

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