Ilda Jamison, Author at SpotX

2 posts, 0

As the Managing Director of SpotX Australia and New Zealand, Ilda Jamison is excited to help both supply and demand partners achieve greater value within the cross-screen, cross-stream video ecosystem. With almost 20 years of international and local experience within the online publisher, data, and advertising technology industries, Ilda has held executive positions for top global and fast-growing startup businesses. Ilda is super passionate about leveraging technology to empower organisations to create a continuous competitive advantage through strategic partnerships, technologies, and investments.

Is Australia Ready for Addressable TV?

May 6, 2021Ilda Jamisonaddressable TV, Advanced TV, APAC, Australia, BVOD, CTV, OTT

Welcome to Xplore, your essential source of video advertising insight from across APAC, the most diverse region in the world. Addressable TV will become Australia’s new industry obsession in 2021 as broadcasters — buoyed by the mainstream success of…

The New Normal for Ad Tech and What the Future Holds

May 11, 2020Ilda Jamisonad tech

Media consumption data is flooding in from platform players around the world as everyone takes stock of the terrifying COVID-19 pandemic, and the destruction it is wreaking on the global economy. The current hope in digital advertising is for…

Is Australia Ready for Addressable TV?

The New Normal for Ad Tech and What the Future Holds

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