In October, we outlined some of the opportunities and challenges that stood in the path of growing ad spend in over-the-top (OTT) environments. Despite these challenges, ad spend in OTT continued to grow in 2019 and budgets are predicted to…
Last month, we hosted our eighth SpotX Explains it All event in LA. SpotX Explains it All brings a panel of experts and the Ad Tech community together to dig into our industry’s most pressing topics. When we were in…
As the demand for content viewed over streaming services continues to grow, so does the opportunity for ad spend in over-the-top (OTT) and connected TV (CTV). Thanks to the rise of shows like Stranger Things and Game of Thrones in…