Allen Klosowski, Author at SpotX

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Allen Klosowski leads SpotX's Advanced Solutions Group, focused on enabling video advertising technologies for enterprise environments for pay-TV providers, broadcasters, MVPDs, telcos, and operators. The Advanced Solutions Group is a global consulting arm focused on assisting enterprise-level media owners and advertisers to plan modern architecture for their video advertising strategies, specifically in premium spaces like OTT. This includes designing end-to-end solutions for data activation, technical architecture, and product development in a way that enables buyers and sellers to transact around context and audience in a real-time, protected framework. Previously, Allen led the Connected Television (CTV) and Mobile initiatives at SpotX.

SSAI Myths Debunked: Why It’s the Future of Personalized TV

June 1, 2020Allen Klosowskiad tech, OTT, programmatic, SSAI, streaming

Server-side ad insertion (SSAI) — a process that allows for a buffer-less transition from content, to ad, then back to content — was developed years ago and was quickly adopted as it brought the user experience of digital video up…

Traditional TV Predictions for 2019

December 14, 2018Allen KlosowskiAPAC, EMEA, LATAM, traditional TV, U.S., video

Allen Klosowski, senior vice president of Advanced Solutions Group at SpotX, recently discussed the top traditional TV trends to watch for 2019 — from changes in advertising strategies to data challenges and new technology standards. Check out this video to…

SSAI Myths Debunked: Why It’s the Future of Personalized TV

Traditional TV Predictions for 2019

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